WWDC 2009 Keynote Live!

Brandin.com

This morning, Phil Schiller, Apple’s Senior Vice President for Worldwide Product
Marketing, kicked-off this year’s Worldwide Developers Conference at Moscone West in
San Francisco. Here’s what happened.

MacBook (Pro) Update

We had a wonderful introduction by John Hodgeman (yes, PC!) wishing all of us a
great conference. Phil introduced a new 15 inch MacBook Pro. The big feature is a
built-in lithion-ion battery, just like the design on the 17 inch released earlier
this year. A new SD-card slot will be installed in the side. The system can be
expanded up to a 3.06 GHZ processor, 8GB of RAM, and starts at $1699.00. The (former) 13 inch MacBook
configurations were also updated with similar options (8GB RAM, LED backlit keyboard,
SD card, and FireWide 800). This one starts at $1199.00. The 13 inch notebook joins the MacBook Pro lineup.
These new configurations will be available, TODAY. Look at Apple’s website for the complete lineup.

MacOSX with Bertrand Serlet

Bertrand reviewed the major changes going into MacOS 10.6 Snow Leopard. Expose is now inside the dock.
Finder was rewritten to use the Cocoa API, allowing more free disk space and prepare for OSX’s future development.
Safari 4 was announced official release for OSX Tiger, Leopard, and Windows. Safari 4 passes the WC3 Acid Test 100%.
IE8, well, 21%. Quicktime 10 is officially being included into Snow Leopard. Craig Feriendigh demoed some of these
described to developers. All of the applications standard to MacOSX are 64-bit optimized and ready for multi-core processors using Grand Central Dispatch. OpenCL, the API to harness GPU processing, has a wide-participantion of graphics chip manufactures. Microsoft Exchange support is ready to go, however, only for Exchange Server 2007. The big news, PowerPC support was
officially dropped as of today. Snow Leopard will be priced for current Leopard users to upgrade at $29.00. Family pack will be priced at $49.00. Snow Leopard will be available in September.

Scott Forstall Talks About the iPhone

40,000,000 iPhones and iPod Touch devices have been sold as of today. On April 23rd, (9 months since the SDK was released) 1,000,000,000 apps were downloaded. Scott shared some stores from developers around the world. The end of the movies showed
a clever ending of “My Favorite App is…”, similar to Microsoft’s I’m a PC commercials. iPhoneOS 3.0 will bring us:
Cut, Copy, and Paste, landscape view, multi-media messaging (in the U.S. AT&T will be ready for it this Summer), Spotlight, movie
rentals and purchases in iTunes mobile, iTunesU support, updated parental controls, tethering (Mac and PC, USB or Bluetooth, once again AT&T is delaying this support), updates to Mobile Safari similar to Safari 4, Auto-fill, HTML5 support. The OS will support additional language support. NEW Find My iPhone App: yes, we all loose phones. It’s a service only to MobileMe customers. Users will be able to login to MobileMe and show you a map. The user can send a message, audible alert, and choose to wipe the phone. Scott called up some developers to showcase their use of these new features. iPhoneOS 3.0 will be free for iPhone subscribers and $9.95 for iPod Touch. It will be available June 17th.

Phil Announces iPhone3GS

Phil showcased the newest of the iPhones. The phone will have: a faster processor, capable of 7.2 Mbps HSDPA (3G GSM standard), 3 megapixel auto-focus camera with video capability, voice control and voiceover, digital compass, fully encrypted signals, and improved battery life. The phone will be priced at $199.00 for 16GB, $299.00 for 32GB (black and white). The iPhone3G will be continued at $99.00 for 8GB and starts today. The iPhone3GS will be available June 19.