The Word of the Day in the Urban Dictionary

Brandin.com

So it just happens that today’s word in the urban dictionary is:

iPhone Effect

…shortly after one person in the group brings out their iPhone, the rest follow suit, ultimately ending all conversation and eye contact.

"Hey, what do you want to order for drinks?" "Not sure, let’s see what Imbibe Magazine has for their best beer this month." First iPhone comes out of the pocket–enter Safari search. Next iPhone comes out–enter Facebook post. Third iPhone makes an entrance — the iPhone effect has arrived.

Brandin in the movie "MacHeads"

Brandin.com

I received notice today that I was spotted in the documentary, MacHeads. Most of the movie was filmed during MacWorld San Francisco 2007, which I attended through a developer group. This was the big event where the first iPhone was announced and demonstrated by the big man himself, Steve Jobs. Probably the greatest thing he did during the keynote was prank calling the Starbucks on Market & 4th and ordering 3000 coffees to go. That was a big day. I was dropped off in Burlingame in the early morning hours and traveled via BART to Moscone West. I remember seeing a TON of cameras circling the stage, more than Apple typically allows during these events. I do remember that camera guy sweeping by me. Now I know what it was for.

My appearance here wasn’t as big as the interview I was in at Apple’s 2009 Worldwide Developers Conference. MacHeads is currently on Hulu available for you to watch. You can skip to 43:01 to see the part. The film can be watched on iTunes as well.

If you watch the whole film, I want you to know that in no way do I class myself as a "FanBoy" nor am I a "SteveFanatic" obsessed about Steve Jobs. I admire Steve’s drive that brought the company to where they are today. That attitude goes for anybody in my world. I do support the claim that I am a loyal customer of Apple and am a member of Apple Developer Connection. I support the company for the great quality products that they create, their drive to challenge the cutting-edge, and their philosophy about making things that work without hassle.

With that said, enjoy!

Links:

MacHeads Website
MacHeads Feature Film on Hulu
KQED Interview

Here it comes! (with more to come)

Brandin.com

Here it comes, my last six months in Long Beach and the whole collegiate experience. I spent the first week of the new decade in the mile-high town of Idyllwild with some friends. I took a three week vacation for the holidays. No school, no work, no crew. Just me. This was definitely some time to reflect what this last decade brought me. Amazing… in fact, I have some things that will be posted within the month. It’s now or never so check back soon. By the way, you like to new navigator (at the top)? In the month of March I will approach a trail junction with four directions. That direction I choose will be hard to turn back on. I have to choose one wisely. ~B